![]() South Korean players stopped playing because the game was too repetitive (42%), got boring (37%), and because the ads were too frequent (27%). In both the US and the UK, the three most important reasons for abandoning a hyper-casual game are getting bored with the game, seeing ads too frequently, and the game becoming too repetitive. When it comes to hyper-casual games, there are specific reasons why players stop playing. Some of them even move on to mid-core genres like action games. Many hyper-casual gamers turn to puzzle games instead. If players’ needs aren’t met, they’re likely to stray and abandon games. Only 30% of South Korean players think hyper-casual games relieve stress. But once again, we see a gap between what players want and what hyper-casual games deliver. Relieving stress is by far the biggest motivation for South Korean gamers (61%).
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